BEAM 2024: A Gen Z catalyst, raw and wired

BEAM 2024

A Gen Z catalyst, raw and wired

Strand
Creative & Identity
Credit
In collaboration with Nolla Studio

The culture

BEAM, Bandung Elevate Meetup Event, was born to do more than gather people: a catalyst for Gen Z to glow up, stay sharp and push boundaries.

The move

We built the brand and visuals to mirror that vibe: raw, energetic and wired straight to self-growth, from stage screens to merch and social.

The result

An identity system that carries one voice across the event, the feed and the T-shirt.

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